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Programme structure
A view of the study programmeRotterdam Business School (RBS) is part of Rotterdam University of Applied Sciences (RUAS). At RBS, we go beyond traditional education, we believe that education should reflect the real world. Our International Business programme is designed to prepare you for the rapidly evolving global market by combining theory with practical and hands-on experiences. From day one, you will work on actual business challenges and combine your academic learning with real-world application.
International business is more than just numbers and strategies; it’s about problem-solving, innovation, and collaboration. That’s why we integrate essential professional skills into all our courses. Throughout your studies, you will sharpen your critical thinking, communication, and leadership abilities, ensuring you are well-equipped for a dynamic career in business.
We value new economic thinking and train you to become a future maker—someone who makes a lasting impact on businesses, the economy, and society. You are the future.
The programme is structured around three learning lines: Business, Professional & Academic Skills, and Languages. Success in international business requires more than just technical expertise—it also demands strong communication and intercultural skills. This will enable you to collaborate effectively across borders and navigate diverse business environments with confidence.
Within the Business learning line, the following subjects are offered, either as individual courses or through project-based learning. In years 2,3, and 4, these subjects become more interconnected, integrating with each other and with other learning lines.
- Marketing & Sales
- Supply Chain
- Economics
- Research
- Finance & Accounting
- Organisation & People
- Business Law
The International Business programme is taught entirely in English. In addition, you will choose a second language in the Languages learning track, either European or Asian. By knowing and understanding an additional language, and more specifically the business dictionary and application of it, you will already have a competitive advantage over your colleagues.
You can choose from:
- French
- German
- Spanish
- Mandarin
- Korean
- Japanese
- Dutch for non-Dutch speakers
For all languages, the following applies:
- All are offered at the beginner level.
- They will only be available if there are enough enrollments. Russian, Indonesian, and Vietnamese generally receive few enrollments and therefore often do not proceed.
- Depending on your specialisation, you will study the language for 1.5 years, except for the Commerce specialisation, where you will study language and culture for 3 years.
Expanding your knowledge about international business should go hand in hand with developing your professional and academic skills. This essential combination will shape you into the well-rounded business professional you aspire to be.
The following subjects are offered, either as individual courses or through project-based learning. In years 2, 3, and 4, these subjects become more interconnected, integrating with each other and with other learning lines.
- Critical Thinking
- Personal & Professional Development
- Ethical & Social Responsibility
- Intercultural Competence
- Business English & Communication
- Innovation & Creativity
- Collaboration
- Management of Information as a Digital Citizen
Languages are one of the unique elements of the International Business programme. Learning Dutch is required, to not only support your integration but also boost future job opportunities in the Dutch Market.
You will also be able to choose from 6 other languages:
- French
- German
- Spanish
- Mandarin
- Korean
- Japanese
If you choose Dutch as your elementary language, you are not required to select and additional language. If you choose Dutch as an elective course, you are required to choose an additional language
An academic year consists of 2 semesters, each divided in two blocks. Each semester consists of clearly defined, practice-oriented blocks. Each block is focused on a single theme and includes a limited number of subjects.
A block is 10 weeks that consist of 7 weeks of classes, followed by 1 study week, 1 exam week and 1 resit week. Additionally, some exams are assessed through submission assignments with separate deadlines.
Beyond classroom lessons, you are expected to engage actively in self-study, both individually and in collaboration with your project team.
This first year is your introduction to the basics of working in the business field. The three core learning lines—Business, Languages, and Professional & Academic Skills—are at the heart of your studies. You have the time to explore all key areas of international business and discover your specific interest before choosing your specialisation in year 2.
A key aspect of our programme is language learning, essential for success in the global business environment. In year 1 you will take one of nine language choices and continue developing this into year 2.
Aside from the core subjects, you will personalise your learning through two elective modules (2 x 2 EC). We offer 30 English taught electives, and you have the freedom to explore a wide range of subjects. For example:
- European Union: Business & Politics, Alternative Financing Innovation for a new generation, Vietnamese culture, Dutch culture and more!
Some electives have limited spots, but the variety ensures there is something for everyone. You can also join the Public Relations Promotion team, earning elective credits while gaining valuable hands-on experience.
Your first year is all about exploration, application, and personal growth, setting the stage for a successful international business career.
A breakdown of the programme and themes you will experience are shown below.
As of year two of your studies, it is time to start defining what kind of international business professional you want to be. You will have an opportunity to specialise (17 EC) in one of the four IB tracks. For more information about the specialisations we recommend watching the latest FAQ video. We offer the following specialisations.
Are you fascinated by how businesses operate and how to improve them? This specialisation focuses on strategy, management, and innovation in international companies. You’ll explore organisational structures, business transformation, and market expansion while developing skills in consultancy, entrepreneurship, and human resource management. This specialisation prepares you to drive innovation and lead organisational change in a global business environment.
With Europe’s largest port and a central location for global trade, Rotterdam is the perfect place to study Supply Chain. You will learn how to manage the flow of goods and services, from raw materials to the final products. By exploring best practices in transportation, urban distribution, warehousing, and port management, you will gain valuable insights into efficient and effective supply chain operations in an international business environment.
With Rotterdam as a global trade hub, there is no better place to develop your skills in sales, trade marketing, and international business strategy. You will learn how to navigate diverse business environments, build strong networks, and develop an enterprising mindset to stay ahead of the competition. This immersive experience ensures you gain not only business expertise but also language fluency and cultural competence, preparing you for a truly global career.
Languages play a key role in this specialisation, as they are essential for international business success. That’s why your language studies continue through years 1, 2, and 3. In your third year, you will spend a semester abroad in a country where your chosen language is spoken, followed by an international internship. With most economies of Asia booming, the Rotterdam Business School offers a unique track: Trade Expert Asia.
With markets and consumer preferences varying across the globe, understanding how to position products and services internationally is essential for success. You will learn how to develop effective marketing strategies, create value for both consumers and society, and design successful marketing communication campaigns tailored to different target audiences.
In addition to your specialisation, you will continue with the IB Core (35 EC), covering essential subjects from the learning lines. These courses will further enhance your ability to think strategically, work across cultures, and adapt to the ever-changing international business landscape. You will continue with your chosen language and have another opportunity to tailor your programme by choosing two electives (2 x 2EC).
In the third and fourth year of your studies you focus on growth and innovation. In the last two years, you will have plenty of opportunities to structure your own personalised programme. This could either be an internship at a company or an exchange programme at one of our partner universities around the world. You will conclude your studies with your final assessments and a graduation assignment in which you will solve a real business problem with the proper research skills.
In the first semester of year 3, you will put your training into practice during a five-month internship in an international company. This company could either be located in the Netherlands or abroad and could either be a large multi-national or a medium sized enterprise. By choosing to do your internship in another country you will learn the ropes from the international business professionals in the country of your choice.
After returning from your internship, you will have the opportunity to further shape your studies based on your interests and career goals. In this semester, you can deepen your expertise by continuing with the IB Core (12 EC) and in your specialisation (18 EC). Alternatively, you can broaden your skills with an RBS semester (30 EC) on topics like Agile Consulting or Fighting Fast Consumption. More details are available on HINT upon enrollment.
In the first semester of year 4, you can either choose to do your minor (30EC) at Rotterdam University of Applied Sciences or to spread your wings and take part in an exchange programme (30 EC) at one of our partner universities across the globe. We have about 400 partner school.
A minor allows you to deepen your expertise in a specific area of your choice and it will help you explore new disciplines to broaden your career opportunities. A full list of minors and exchange destinations is available on HINT.
In the second semester of year 4, you will conclude your studies with a graduation assignment (30EC) for which you combine all your training and practical experience. By using your practical research skills and coming up with innovative solutions you will help a company of your choice solve a real-life management issue. It’s your chance to shine and show off your skills.
In addition to the regular 4-year bachelor programme we also offer a fast-track 3-year version for students who have completed Dutch vwo or equivalent abroad. For example the International Baccalaureate or an equivalent. For more information please click here. It also possible to discuss on the phone, email or chat with the Centre of International Affairs (CoIA).
It is important to note that if you wish to choose the fast track programme it will not be possible for you to choose our commerce specialisation due to language requirements.
Below you will find a breakdown on Year 1 for the Fast Track programme:
Year 1 Curriculum
Year 2 Curriculum
Year 3 Curriculum
Hear firsthand from one of our lecturer about the International Business Fast Track programme!
Curious about what it's like to study with us?
Get a sneak peek into our programme, discover the exciting projects our students are working on, and hear their stories first-hand. Follow us on Instagram for all the latest updates and behind-the-scenes content!
ACurious about life in Rotterdam as an international student?
Follow our dedicated student life page for a glimpse into your future home!
The page is run by current international students who share real experiences, tips, and daily life in Rotterdam. Have questions or need advice? Feel free to reach out to them directly for a student’s point of view!
At Rotterdam University of Applied Sciences, we strive to create an environment where everyone feels welcome. We value diversity and believe that every student should feel supported throughout their academic journey. Below, you can find more information about the services we offer to support you
If you are an incoming international student and considering studying at RAUS, CoIA can help you with study advice, admissions, arranging student visa, helping you with practical matters and providing information on housing.
Every student is unique and has his own ideas about what they want to achieve during their studies. We will support you by making you aware of your abilities, opportunities and challenges.
During your studies, you will be assigned a PPD coach. This coach is ready to personally assist you in areas such as study skills, career planning and personal development. You can also consult them if you notice you are struggling in a particular area or subject.
A team of student welfare counsellors can help you in various areas if you are in need of extra support. Is something going on in your life that is influencing your studies? Or perhaps it isn’t going so well with you or your study progress due to external factors? Talk to the student counsellor who can help you. For more information: studentwelfare@hr.nl
Moving to a new country is exciting but it can also be challenging. This is why we have a special counsellor Linn Schönherr that can help you navigate your general well-being (like homesickness, culture adjustments, etc.) and assist you with some study skills. She can also match you to a peer coach, a fellow international student who has had similar experiences to yours. You can contact her via l.schonherr@hr.nl
If you have a disability and therefore require extra facilities, we offer various options. Please feel free to contact us about this:
Paula van Galen
Coördinator PowerPlatform
Museumpark 40, 3015 CX Rotterdam
MP.H00.050
p.van.galen@hr.nl
Mo-tu-thu
After your graduation
A world of possibilitiesAfter completing your studies, you will receive your Bachelor of Business Administration (BBA) degree. You will also receive a diploma supplement with a DS-label. With this English document you can show the value of your degree abroad when you apply for further study or when you look for a job.
Did you complete the Honours Programme? Then you will receive an Honours Degree, demonstrating your perseverance and additional knowledge.
Many students start working after finishing their bachelor studies. However, you may also choose to continue your studies at a Master level. For example, at RBS we offer 1 year Master of Science programmes in the following fields:
As an International Business graduate a world of career opportunities awaits you. You will be equipped with intercultural leadership, critical thinking, business knowledge and 21st century skills.
Many of our graduates start as generalists in small and medium-sized enterprises, managing a wide range of international business tasks. Others take on specialist roles in multinational companies, excelling in fields such as (digital) marketing, sales, finance, logistics, or human resource management. With an additional language under your belt and hands-on experience in international business, you’ll have the skills to thrive in an increasingly globalised world.
Are you ready for this journey at Rotterdam Business School?
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