Facts and figures
The programme at a glancePart of School
Programme information
What to expectAbout the programme
The KSAVE model (Knowledge, Skills, Attitude, Values and Ethics) has been chosen to structure the IB programme learning outcomes as described in the National Framework International Business (National Platform International Business, 2017). The KSAVE model distinguishes four domains:
- Ways of Thinking,
- Ways of Working,
- Living in the World, and
- Tools for Working & Management.
The domains tell the story of the international business world. They explain in what ways the IB student needs to think and to work, and which tools need to be mastered to add value to international business.
Method
Integrated learning environment
We are convinced that an integrated curriculum enables students to better see connections between action and reaction. That’s why our curriculum shows you how actions are taken in one functional area impact other functional areas within a business, a quality that is so important in the business world. In traditional curricula, students experience courses as separate entities, which rarely come into contact with each other. Subject topics, assessments, and even teachers are often siloed within their own area of expertise. Consequently, it falls to you as a student to navigate this fragmented world and forge connections between disparate classes. In our new International Business (IB) programme, an integrated learning line curriculum has been chosen which makes connections between subject topics explicit and recreates the integrated world of business.
Type of assessment
- Individual assignments
- Presentations
- Group assignments
Learning outcomes
If you have successfully completed this exchange programme then you are able to:
- Demonstrate the ability to produce a clear and concisely written research report that displays an advanced understanding of key concepts in international Law, Economics and Finance & Accounting that can support the development of strategic decisions for various (international) organisations.
- Demonstrate, in a thesis-structured, individual report, advanced International Business management skills in areas that will allow for the development of strategic goals and decision-making by an international-oriented
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Apply the Design Thinking methodology to develop some innovative solutions and help a real company grow.
Calendar
The semester is divided into two blocks:
- 8 weeks of classes
- 1 exam week
- 1 resit exam week
The Fall semester:
- Starts at the end of August and is until the end of January.
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There is one week Fall break (in October) and two weeks of Christmas break.
The Spring semester:
- Starts end of January / beginning of February and is until the beginning of July.
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The exact dates will be provided in the Acceptance letter and during the introduction.
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- There is one week of Spring break (February) and one-week holiday end of April/beginning of May
- The exact dates will be provided during the introduction.
Awarding
After completing your exchange programme at Rotterdam University of Applied Sciences, you will receive a:
- Transcript of records
Other information
A masterclass-structure will be used.
Subjects
An indication of the subjects you can expectBlock 1
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Advanced International Business I (6 ECTS)
Advanced International Business I (6 ECTS)
Topics
This module will prepare you with key business knowledge and skills within an international learning environment. The focus will be on economic, legal, financial processes and strategic perspectives.
You will learn to use analytical frameworks drawn from:
- Finance & Accounting
- Business Law and Economic theories
- Business English & Communication
Learning materials
Lecture materials will be distributed during the classes/ workshop.
Learning outcomes
The integrated learning outcome for the entire module:
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By the end of this module, a student must be able to produce an informed standpoint for solving issues related to international law, economics and finance.
Each module component has its own learning outcome as well.
Type of assessment
A combined assignment, consisting of:
- A research proposal for Economics and Business Economics & Communication.
- An analysis of a business case for Law.
- An individual assignment related to Finance & Accounting.
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Value Creation & Innovation I – Specialisation Marketing – 9 ECTS
Value Creation & Innovation I – Specialisation Marketing – 9 ECTS
Topics
During this module you will learn:
- How to understand customers/non customers
- How to design and use customer journey
- How to design and use an empathy map
- How to use the map of opportunity
- Design thinking research methods
- How to design and use the hook canvas
- How to design and use service blueprinting
- How to design and use a resources map
- How to use other empathising tools and defining tools
Learning materials
All teaching materials are provided via the digital platform of the study programme.
Learning outcomes
At the end of this block, you will have learned how to research growth opportunities for a business and more importantly, decide which opportunity should be prioritised by the company in order to strengthen the business in the long run.
- Develop a well-founded marketing plan to support the creation of value for international customers.
- Incorporate developments of the digital landscape in a marketing strategy.
Type of assessment
An opportunity report that includes the first two stages of the design thinking methodology: empathising with your consumers and defining your opportunities.
Block 2
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Advanced International Business II (6 ECTS)
Advanced International Business II (6 ECTS)
Topics
As a continuation of the previous block you will learn:
- How to engage with the issues experienced by internationally orientated organisation
- How to use your analytical skills to offer companies solutions to global challenges
- How to draft a well-structured analysis in your professional report
Learning materials
All teaching materials will be distributed during lecture / workshop
Learning outcomes
Demonstrate, in a thesis-structured report, advanced International Business management skills in areas of Economics and Finance & Accounting that will allow for development of strategic goals and decision making by an international oriented company.
Each module component has its own learning outcome as well.
Type of assessment
An individual, written assignment, consisting of:
- Economics and Business English & Communication report
- Finance & Accounting report
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Value Creation & Innovation II – Specialisation Marketing (9 ECTS)
Value Creation & Innovation II – Specialisation Marketing (9 ECTS)
Topics
As a continuation of the previous block you will learn:
- How to seize your growth opportunity by using creative ideation techniques, prototyping forms and different testing tools
- How to use different ideation methods such as SCAMPER/ Creative remix etc
- How to use different prototyping types such as: service blueprint, the Wizard of Oz etc
- How to use different types of testing
- How to test and to collect feedback using iteration cycles
- How can the organisations transform using design thinking
Learning materials
- All teaching materials will be provided via the digital platform of the study porgramme.
- How to use different ideation methods such as SCAMPER/Creative Remix etc.
- How to use different prototyping types such as: service blueprint, the Wizard of OZ etc
- How to use different types of testing.
- How to test and to collect feedback using iteration cycles.
- How can the organisations transform using design thinking.
Learning outcomes
- Create innovative ideas in a changing business environment systematically.
- Develop a well-founded marketing plan to support the creation of value for international customers.
- Use appropriate sales techniques in support of durable customer relationships.
- Incorporate developments of the digital landscape in a marketing strategy.
Type of assessment
Individual Report. An individual innovation strategy report that includes the 3 last steps of Design Thinking (ideation, prototype, test & assess) together with a clear evaluation of the offering of the company along with a sales strategy and a value analysis.
Practical matters
What you need to knowLocation
Where you can find us.
